I. MÔ TẢ CÔNG VIỆC

•Develop short-term marketing plan based on analysis of market, trade and consumer needs,resources and capabilities.
•Have good insights about mom & baby products, proactively listen and get inputs fromconsumers to proactively react with the markets and consumer needs.
•Provide good business judgement and follow-up in all aspects of marketing for the assignedbrand including product development, creative, media, promotions, etc.
•Develop & lead implementation of activation platforms and ideas based on the brand visionplan working with internal communication teams (Digital, PR, Social, CRM) and agencies
•Cooperate with Trade team to implement promotional plans during campaigns on consumer andtrade level.
•Be proactive in field market visiting to evaluate brand(s) performance and recommend &execute appropriate changes in brand plan to achieve optimal results
•Ensure excellent in execution of all marketing activities as assigned, understand well businessand marketing objectives to translate into KPI activities, be proactive in proposing and actions.
•Be proactive and ensure excellent execution of launching plan and expansion plan; perfect inexecution; excellent in project management; desire for the best quality outcome with strongambitious to deliver overall excellent results for business, especially for strong areas that we haveto win in the market.
•Report the level of brand awareness and effectiveness of marketing campaigns
•Follow up marketing expenditures by assigned projects within the marketing budget.
•Take part in cross-functional Project as required.
•Collaborate with Sales department, Product development department and other departments inmeeting market demands

II. YÊU CẦU

•Bachelor's graduate, preferably majoring in marketing or business administrator …
•2+ years of experience in a similar position in the field of Marketing in FMCG industry. Proven experience as an Assistant Brand Manager.
•Familiarity with latest marketing trends and best practices toconduct research and analyze data.
•A basic knowledge of brand development, commercialmarketing/ promotion is required in the Dairy/ FMCG industry.
•Highly flexible/ open-minded, resourceful and practical
•Have ability to work under high pressure