16/05/2024
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VitaDairy's "Doctor 24-hour Protection" campaign has become a resounding success, thanks to its timely contributions and compelling message "Protect our doctors so they can protect us." The campaign has received an overwhelming number of community votes as well as the high appreciation of the artistic council. In recognition of its outstanding contribution to the community, the campaign was honored as the "Pioneering Unit for the Community" at the WECHOICE AWARDS 2020. Previously, the VitaDairy campaign also won the "Pioneering Business for The Community" award at the Star Awards on January 19.

VitaDairy is honored as “Pioneering Unit for The Community” 

In Ho Chi Minh City on January 22, VitaDairy’s “24-hour Doctor Protection” campaign earned the trust and nominations of the community. The WeChoice Awards judging panel also recognized the initiative, honoring VitaDairy as a " Pioneering Unit for the Community " This achievement is thanks to VitaDairy’s practical contributions that encourage community participation in protecting frontline healthcare workers, as well the timely support to the Ministry of Health in pandemic fights worth a total value of 9.5 billion Vietnam dong.  

The year 2020 was undoubtedly a challenging one, filled with uncertainties and unexpected events. The anxiety and pressure felt by a footballer before a grand finale, or examinees before an important exam might pale in comparison with that of us during the pandemic. Losing a game match or an exam might not be the end of the world as there are always second chances. Yet in the pandemic, if we lose the mortal combat against this microvirus, the consequence will be devastating countless lives lost, the national economy in peril, and the future become uncertain. Despite the chaos, there is hope. It is when the 'me' joins together as "us" thriving toward one ultimate goal. The message "Protect the doctors who protect us" in VitaDairy's "24-hour Doctor Protection" campaign perfectly exemplifies this exhortation, inspiring millions of hearts to come together and support our frontline heroes. 

VitaDairy's campaign delivered a powerful and public resonating call-to-action message, sparking 1.5 million conversations across 867,438 social media posts and shares in a short period. It attracted significant attention not only from the public but also from the media. After two successful motivators to encourage the community to spread the message, VitaDairymade a donation worth over 9.5 billion Vietnamese dongs to support “white blouse warriors.” The donation included cash, nutritional products enriched with ColosIgG 24h, and medical facilities. 

Prof. Dr. Nguyen Thanh Long – The Minister of Health received the second donation (on August 7) from Ms. Nguyen Thi Ha - CEO of VitaDairy in the “24-hour Protection for Doctorscampaign. 

Despite the development of COVID-19 vaccines in some countries, the battle against the pandemic continues to rage on. It may take several years to restore social normalcy and pre-pandemic life on a global scale. Therefore, in addition to scientific progress, collective actions to maintain high morale are crucial to conquering this crisis. Collaboration between businesses and the government to safeguard frontline healthcare workers, stabilize the national socio-economy, and sustain living standards for all has become extremely practical and valuable. Thanks to the company's contribution during this turbulent circumstance, VitaDairy has successfully fulfilled its commitment to the community during this turbulent circumstance. 

The "24-hour Doctor Protection" campaign by VitaDairy has been a remarkable initiative that not only encourages the community to safeguard ourselves and our doctors but also creates a sense of unity among millions of people on the S-shaped land. Together, we have raised our voices to promote solidarity, humanity, and kindness.  

"It is heartwarming to see the community join hands with us to spread the message of protecting the frontline healthcare workers during the pandemic. At VitaDairy, we believe that small steps can bring about significant changes. Being honored as the "Pioneering Unit for the Community" is a great motivation for VitaDairy to keep making a positive impact on society." said Ms. Nguyen Thi Ha, VitaDairy CEO.  

“WeChoice Awards” is an annual award with great humane significance that aims to honor the people, tell the most inspiring stories, and celebrate the events, products, and works that have a positive impact on the community - has returned with a new message: "A Magical Vietnam." 

The "WeChoice Awards" is an esteemed award that promote the spirit of humanity and honor individuals and organisation with inspiring stories, events, products, and works which truly made a difference. This year, the awards are back with a new theme, "The Incredible Vietnam". 

 

About VitaDairy 

VitaDairy was founded in 2005 by a team of leading Vietnamese doctors and nutrition experts. With the mission of “Cultivate Human Vitality,” VitaDairy’s products are based on scientific study, imported ingredients, and international-standard nutritional formula and are tailored to the needs, physical conditions, and tastes of Vietnamese people. Especially, VitaDairy has become the exclusive partner of the Ministry of Health in the Year of Action for Immunity Boost in 2019. 

 

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