Job Responsibilities:

• Work with MM in strategy for 1year plan for ColosBaby brand, actively propose half-year and quarterly plan
  • Define and develop strategies to maximise brand potential
  • Create and implement consumer and market development strategies
  • Develop and implement specific competitive strategy
  • Full budgetary responsibilities for ensuring plan and campaigns are within agreed spending limits
  • Lead preparation of the brand plan, update and long-range plan
  • Liaising closely with all relevant brand team members
  • High level tactical planning
  • Directly involve and take main responsibility in execution for detail action plan and activities (product innovation, marketing plan, ensure on time in full launching, results, field check and flexible take action to ensure KPIs)
• Conformation:
  • Closely track and collaborate with other Marketing team (Digital, PR, Call center) in marketing expenditures by assigned projects within the marketing budget and required timeline.
• Others:
  • Take part in cross-functional Project as required;
  • Cooperate with cross-functional

Requirements:

• University degree;
• 2 years of experience in Marketing, preferably at a similar ABM/JBM position in FMCG industry;
• Strong analytical thinking, organizing and communication skills;
• Strong at ATL activities
• Strong sense of business and highly result-oriented;
• Ambitious to grow, willingness to learn and be excellent in marketing
• Product launch experience
• Experience working in consumer marketing
• The ability to demonstrate collaborative/team-working/team management